Problem

In order to create closer relationships with Canadian marketers and agencies, Google needed to change the perception that they are only a media vendor. 

 

SOLUTION

To help shake this image, and encourage Canadian marketers and agencies do tap into the full potential of their tools and offerings, Google executed a week long conference - Google Think Brand Week. 

For the conference, we created an digital hub, to share insights from various campaigns and to showcase how Google's tools can propel campaigns.